Customers feel the brand is the heart of

Key scenes back to Taiwan in 2007〕 Forum, an international brand strategy, the focus of our discussions, it seems that marketing is incomplete.

Asustek chairman of the board beginning on Shichong Tang stressed: "The brand value of the enterprise is not to say, but feel the customer in mind.". One after another speaker, also has been emphasized, no matter how stressed you and your brand positioning, brand and customer contacts each have experienced, felt, you are the real brand. To ensure that the customer experience and you have the consistency of the information, in order to establish the brand.